Graphic Designer
As the number of bespoke, single sponsored events continued to increase, we outgrew the previously used toolkit. After noticing inconsistencies and inefficiencies across bespoke events, it became apparent that a new set of guidelines were necessary. With 50+ in person events around the world, multiple designers and various stakeholders, this new approach ensured our ability to move quickly while continuing to curate premium events.
Included is everything ranging from typography, color, logo use, print templates and mockups, as well as digital style guides.
Creating this hyper in-depth toolkit, we were able to increase productivity by 75% saving countless hours of work. It’s even been sustainable enough to still be working and in use several years later.